We all love to GO shopping, right ? Just go to the mall. The mall here where I live is so packed from morning to night that it's actually hard to find a parking spot. But ask them about the actual shopping experience itself and it becomes a surprisingly different picture. Here are… [more]
Most retail executives I've talked to recently scratch their heads when the topic of improved customer experience comes up. Yes, 60% of them realize it's critical. Yes 60.9% of their customers think it's important. But I hear them say over and over again that "it takes more staff to improve face-to-face contact and that's going… [more]
Apple products were the key Apple’s success, how do you explain the fact that people flock to the stores to buy Apple products at full price ? Even when Wal-Mart, Best-Buy, and Target carry most of them, often discounted in various ways. Amazon carries them all--and doesn't charge sales tax. A raft of recent surveys… [more]
Apple delivers superior Customer Experience every time to every customer. Result ? Sky high retail customer satisfaction & great customer loyalty.